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Privacy Policy in accordance with Article 13 GDPR

Data protection and the privacy of the user of our Internet sites are very important to us. We therefore undertake to protect your personal data and to collect, process and use them only in accordance with the European General Data Protection Regulation (GDPR) and the national data protection provisions. The following Privacy Policy explains which of your personal data on our Internet sites are collected and how these data are used. Our Privacy Policy is routinely updated in accordance with legal and technical requirements. Therefore, please refer to the version of our Privacy Policy current at any given time.

The following data protection provisions apply exclusively to the Internet sites of bsh medical communications GmbH on the website: www.medical-communications.de

I. Name and Address of the Controller

The Controller within the meaning of the European General Data Protection Regulation, other national data protection legislation and other data protection provisions is:

bsh medical communications GmbH Liebfrauenstraße 7
40591 Düsseldorf
Germany

Tel.: +49 211 77 05 89 0
Email: info@medical-communications.de
Website: www.medical-communications.de

II. Name and address of the Data Protection Officer

The Controller's Data Protection Officer is:

Niklas Hanitsch
Datenschutz hoch 4 GmbH Oevelgoenne 4b
22605 Hamburg
Germany
Tel.: +49 40 809 081 146
Email: dsb@daten4.de
Website: https://www.daten4.de

III. General information on Data Processing

1. Scope of the processing of personal data

As a matter of principle your personal data are processed only if this is necessary for the provision of a functional website, plus our contents and services. The data is processed only if you give your consent, unless it is impossible on de facto grounds to obtain your consent in advance and the data must be processed by virtue of legal provisions.

2. Legal bases for the processing of personal data

We use the factors standardized in Article 6 (1) GDPR as legal bases for the processing of personal data as follows:

a)  Art. 6 para. 1 lit. a DS-GVO, provided that we obtain the consent of the data subject for processing his or her personal data.

b)  Art. 6 para. 1 lit. b DS-GVO, provided that the processing of personal data is necessary for the performance of a contract to which the data subject is a party or in order to take steps at the request of the data subject prior to entering into a contract

c)  Art. 6 para. 1 lit. c DS-GVO, provided that the processing of personal data is necessary for compliance with a legal obligation to which our company is subject;

d)  Art. 6 para. 1 lit. d DS-GVO, provided that processing is necessary in order to protect the vital interests of the data subject or of another natural person;

e)  Art. 6 para. 1 lit. f DS-GVO, provided that processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in our company

3. Erasure of data and storage period

As soon as the purpose for storage ceases to exist, your personal data are erased or locked. If the European or national legislators make provision in European Union legal regulations, laws or other provisions, to which the Controller is subject, for storage for a period longer than the original purpose, the data can be stored until the expiry of the storage period provided for by the said requirements. The data are subsequently also locked or erased, unless there is a requirement that the data are stored to conclude a contract or to fulfill a contract.

IV. Provision of the website and generation of log files

1. Description and scope of the data processing

Every time our Internet sites are accessed our system automatically collects data and information from the computer system of the accessing computer.

In this process the following data are collected:

a) The user's IP address
b) Date and time of access
c) Your Internet provider
d) Information on the accessing browser type and the version used
e) Your operating system
f) Websites, from which your system entered our Internet site
g) Websites, which are accessed by your system through our Website
These data are also stored in the log files in our system. These data are not stored together with your other personal data.

2. Legal basis for the data processing

Article 6 (1) (f) GDPR sets out the legal basis necessary for the temporary storage of the data and log files.

3. Purpose of the data processing

The system must store your IP address temporarily to provide the website on your computer. For this purpose the IP address must be stored for the duration of the session.

These data are stored in log files to safeguard the functionality of the websites and the security of our IT systems, as well as to optimize the website. In this regard the data are not analyzed for marketing purposes.

These purposes also represent our legitimate interest in the data processing in accordance with Article 6 (1) (f) GDPR.
4. Storage period

If it is no longer necessary to collect data to achieve the purpose, the data are erased. Where data are collected in order to provide the website, they are collected until the end of the respective session.

If the data are stored in log files, they are erased after seven days at the latest. Storage for a longer period is also possible. For this purpose, the user IP addresses are erased or alienated, so that it is no longer possible to map the accessing client.

5. Objection and correction option

You do not have the option of objection, since the collection and storage of data is compellingly necessary for the provision and operation of the website.

V. Use of Cookies

1. Description and scope of the data processing

Our website uses what are known as cookies. These are text files, which are stored in the Internet browser or by the Internet browser on your computer system. A cookie can be stored on an operating system, as soon as the system accesses a website. This cookie contains a characteristic character string, to make it possible to identify the browser without error the next time the website is accessed.

Cookies are used to make the design of our website user-friendly, because some parts of our website need to identify the browser used, even when a different page is consulted.

In this process the following data are stored and transferred in the cookies:
a) Log-in information
b) Language settings
c) Articles in the shopping cart

We also install cookies on our website to analyze your web-surfing behavior. In this process the following data can be transferred:

a) Frequency of accessing pages
b) Use of website functions
c) Key words entered

On accessing our website you will be informed about the use of cookies for analysis purposes. For this purpose your consent is also obtained for us to be permitted to process personal data used in this regard. In this regard your attention is directed to this Privacy Policy.

2. Preventing the storage of cookies

Depending on the browser used, you can adjust the settings so that cookies are stored only with your consent. If you wish to accept cookies used by us, but not the cookies from any service providers and partners, you can select the "Block cookies from third party suppliers" setting in your browser. As a rule the Help function in the Menu List in your web browser shows how to eliminate new cookies and deactivate cookies already on the system. We recommend that you always log out completely at the end of a session when you use jointly used computers, which are configured to accept cookies and flash cookies.

3. Legal basis for the data processing

Article 6 (1) (f) GDPR sets out the legal basis required for the processing of personal data when cookies are used.

Article 6 (1) (f) GDPR sets out the legal basis required for the processing of personal data when cookies are used.
The consent of the user in this respect in accordance with Article 6 (1) (a) GDPR constitutes the necessary legal basis for processing personal data for analysis purposes using cookies, which are not technically necessary.

4. Purpose of the data processing
Technically necessary cookies are used for the purpose of facilitating the use of our website for you. Without the use of cookies various functions on our website cannot be offered, since they are required in order to recognize the browser when different pages are consulted.

The following applications require cookies:

a) Bookmarking search terms
b) Acceptance of language settings

User data collected by technically necessary cookies are not used to generate user profiles.

Analysis cookies are used for the purpose of optimizing the quality of our website and its contents. We can regularly improve our offer by using analysis cookies and in this way ascertain how our website is used.

a) Marketing

These purposes also represent our legitimate interest in the data processing in accordance with Article 6 (1) (f) GDPR.

5. Storage period, objection and correction option

Cookies are stored on your computer and transferred from there to our website. Therefore you, as the user, have full control over the use of cookies. By adjusting the settings in your Internet browser you can deactivate or restrict the transfer of cookies. You can also delete already stored cookies at any time. This can also be done automatically. If you deactivate cookies for our website, this may result in restrictions in the use of the functions on our website.

By adjusting the settings of the flash player you can prevent the transfer of flash cookies, however, this is not possible through the settings on your Internet browser.

VI. Newsletter

1. Description and scope of the data processing

On our website we offer the option of subscribing to a newsletter free of charge. The data from the input screen designed for this purpose are transferred to us on registration for the newsletter.

a) Your e-mail address
On registration the following data are also collected:

a) Date and time of registration
b) IP address of the accessing computer

During the registration process we obtain your consent to the processing of these data and draw your attention to this Privacy Policy.

The data are used exclusively for dispatching the newsletter. We do not pass to third parties the data processed to dispatch the newsletter.

2. Legal basis for the data processing

The consent of the user in this respect in accordance with Article 6 (1) (a) GDPR constitutes the necessary legal basis for the processing of personal data on registration for the newsletter by the user.

§ 7 (3) German Unfair Competition Act is the necessary legal basis for the dispatch of the newsletter by virtue of the purchase of goods or services.

3. Purpose of the data processing

We collect your e-mail address, in order to send the newsletter.

To prevent abuse of the services of the e-mail address provided e collect other personal data during the registration process.

4. Storage period

If it is no longer necessary to collect data to achieve the purpose, the data are erased. Therefore, we store your e-mail address for the period, during which the newsletter subscription is active.

As a rule the other personal data collected during the registration process are erased at the end of a period of seven days.

5. Objection and correction option

You can cancel the newsletter subscription at any time. A link is provided in every newsletter for this purpose.

You can hereby also withdraw consent to the storage during the registration process of the other personal data.

VII. Registration

1. Description and scope of the data processing

You can register on our website by disclosing personal data by entering your data into an input screen. These data are then transferred to us and stored. Data are not transferred to third parties. The following data are collected in the course of the registration process:

a) name, address
b) subject area
c) contact information

At the time of registration, the following data are also stored:

a) Your IP address
b) Date and time of your registration

During the registration process we obtain your consent for the processing of these data.

2. Legal basis for the data processing

The consent of the user in this respect in accordance with Article 6 (1) (a) GDPR constitutes the necessary legal basis for the processing of the data.

3. Purpose of the data processing

Your registration is necessary for the availability of certain contents and services on our website.

4. Storage period

If it is no longer necessary to collect data to achieve the purpose, the data are erased.
This applies to the data collected during the registration process, if the registration on our website is

suspended or changed.

5. Objection and correction option

You may cancel the registration at any time or have the data stored on you modified at any time.

VIII. Contact form and e-mail contact

1. Description and scope of the data processing

On our website we offer you a contact form for contacting us electronically. To use this enter your data in the input screen. These data are then transferred to us and stored. The following data are collected:

a) First name, last name
b )E-mail address

When the message is sent the following data are stored:

a) Your IP address
b) Date and time of your registration

During this dispatch process we obtain your consent for the processing of these data and draw your attention to this Privacy Policy.

You can also contact us using the e-mail address provided. In this process we store personal data communicated in your e-mail.

The data are used exclusively for processing communication. The data processed for communication purposes are not passed on to third parties.

2. Legal basis for the data processing

The consent of the user in this respect in accordance with Article 6 (1) (a) GDPR constitutes the necessary legal basis for the processing of the data.

If the data are transferred by means of an e-mail, Article 6 (1) (f) GDPR constitutes the necessary legal basis for the processing of the data. If one of the purposes of making contact is to conclude a contract, Article 6 (1) (b) GDPR further constitutes the necessary legal basis for the processing.

3. Purpose of the data processing

We process the personal data collected from the input screen exclusively for the processing of the contact. If you contact us by e-mail, the necessary legitimate interest in processing the data is deemed to be present.

To prevent abuse of the contact form and to safeguard our IT systems we use the other personal data processed during the dispatch process.

4. Storage period

If it is no longer necessary to collect data to achieve the purpose, the data are erased. This applies to the personal data from the contact form input screen and those data which have been sent by e-mail, if the respective communication with you has ended. This is the case if the circumstances lead us to believe that the issue concerned has been cleared up. 
The additional other personal data collected during the dispatch process are erased at the latest at the end of a period of seven days.

5. Objection and correction option

You may withdraw your consent to the processing of personal data at any time. If you have contacted us by e-mail, you can object at any time to the storage of your personal data. Please note that in this case we are unable to carry on any further communication with you.

In this case personal data stored for the purpose of contact are erased in full.

IX. Passing on your data to third parties

In order to make our website as pleasant and convenient as possible for you as a user, we occasionally use the services of external service providers. Below you have the possibility to inform yourself about the data protection regulations for the use and application of the services and functions used, in order to possibly also exercise your rights with these service providers.

1. Google Analytics
2. Google AdWords
3. Doubleclick by Google 4. Google Adsense
5. Google Maps
6. Social media plugins 7. YouTube
8. Google Fonts
9. Google reCAPTCHA

1. Google Analytics

Google Analytics is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyze how users use the site. The information collected by the cookie about your use of our website (including your IP address) will generally be transmitted to and stored by Google on servers in the United States.

At our request, Google will only record your IP address in abbreviated form, which ensures anonymity and does not allow any conclusions to be drawn about your identity. If IP-anonymization is activated on our websites, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.

Google will use this information to evaluate your use of our websites, to compile reports on website activity for us and to provide us with other services relating to the use of websites and the Internet. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google. A transfer of this data by Google to third parties only takes place due to legal regulations or in the context of order processing. Under no circumstances will Google combine your data with other data collected by Google.

By using this website, you consent to the processing of data about you by Google and the manner of data processing and purpose described above. You can prevent the storage of cookies by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all the functions of our website to their full extent.

For more information about Google Analytics and privacy, please visit https://tools.google.com/dlpage/gaoptout?hl=en.

2. Google AdWords

This website uses the online advertising program "Google AdWords" and, within this framework, conversion tracking. The conversion tracking cookie is set when a user clicks on an ad placed by Google. These cookies lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not expired, we and Google may recognize that the user clicked on the ad and was directed to that page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked via the websites of AdWords customers.

The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. Customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users. Users who do not wish to participate in tracking can easily deactivate the Google Conversion Tracking cookie via their Internet browser under User Settings. These users will not be included in the conversion tracking statistics. Learn more about the Google Privacy Policy.

3. Doubleclick by Google

Doubleclick by Google is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Doubleclick by Google uses cookies to show you advertisements that are relevant to you. A pseudonymous identification number (ID) is assigned to your browser in order to check which ads were displayed in your browser and which ads were accessed. The cookies do not contain any personal information. The use of DoubleClick cookies only allows Google and its affiliates to serve ads based on previous visits to our or other websites on the Internet. The information generated by the cookies is transferred by Google to a server in the USA for evaluation and stored there. A transfer of the data by Google to third parties only takes place due to legal regulations or in the context of order data processing. Under no circumstances will Google combine your data with other data collected by Google.

By using our website, you consent to the processing of data about you by Google and the previously described manner of data processing and purpose. You can prevent the storage of cookies by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all the functions of our website to their full extent.

In addition, you can prevent Google from collecting the data generated by the cookies and related to your use of the websites and Google from processing this data by downloading and installing the browser plug-in available under the following link under the DoubleClick deactivation extension. Alternatively, you can disable the Doubleclick cookies on the Digital Advertising Alliance page using the following link.

4. Google AdSense

We use Google AdSense on our websites, a service for integrating advertisements from Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Google AdSense uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site. Google AdSense also uses so-called web beacons (invisible graphics). Through these web beacons, information such as visitor traffic on these pages can be evaluated. The information generated by cookies and web beacons about the use of this website (including your IP address) and the delivery of advertising formats will be transmitted to and stored by Google on servers in the United States. This

information may be shared by Google with Google's contract partners. However, Google will not merge your IP address with any other data held by you.

You can prevent the installation of cookies by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent.

By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above. Information about the protection of your data by Google can be obtained from Google Inc., USA.

5. Google Maps

Our websites use Google Maps to display maps and to create maps. Google Maps is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland ("Google"). By using this website, you consent to the collection, processing and use by Google, its agents or third parties of data that is automatically collected and entered by you. The terms of use for Google Maps can be found under terms of use for Google Maps. Detailed details can be found in the google.de Privacy Center: Transparency and Choices as well as the Privacy Policy.

6. Social media plugins

Our website uses social media plugins ("plugins") from various social networks. With the help of these plugins you can, for example, share content or recommend products. The plugins are deactivated by default on our websites and therefore do not send any data. You can activate the plugins by clicking on the "Activate Social Media" button. The plugins can of course be deactivated with one click.

If these plugins are activated, your browser establishes a direct connection with the servers of the respective social network as soon as they call up a website of our Internet presence. The content of the plugin is transmitted directly from the social network to your browser, which then integrates it into the website.

By integrating the plugins, the social network receives the information that you have called up the corresponding page of our website. If you are logged in to the social network, it can assign the visit to your account. If you interact with the plugins, for example by clicking on the Facebook "Like" button or by commenting on them, your browser sends the corresponding information directly to the social network and stores it there.

The purpose and scope of the data collection and the further processing and use of the data by social networks as well as your related rights and setting options for the protection of your privacy, please refer to the data protection information of the respective networks or websites. You will find the links below.

Even if you are not signed in to social networks, websites with active social plug-ins can send data to the networks. An active plugin sets a cookie with an identifier each time the website is called. Since your browser sends this cookie each time you connect to a network server without being asked, the network could in principle use it to create a profile of which web pages the user belonging to the identifier has visited. And it would then also be quite possible to assign this identifier to a person again later - for example when registering later with the social network.

On our websites we use the following plugins:

a) Facebook
b) Twitter
c) Pinterest
d) XING
e) LinkedIn

If you don't want social networks to collect information about you through active plug-ins, you can either disable the social plug-ins simply by clicking on them on our websites or select the "Block third- party cookies" feature in your browser settings. Then the browser does not send cookies to the server for embedded contents of other providers. With this setting, however, other functions than the plugins may no longer work under certain circumstances.

a) Facebook

We use plugins from the social network facebook.com, which is operated by Facebook Ireland Ltd.
4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook"). The link to Facebook's privacy policy can be found here: Privacy policy of Facebook.

b) Twitter

We use plugins of the social network Twitter, which is operated by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA ("Twitter"). The link to Twitter's privacy policy can be found here: Privacy policy of Twitter.

c) Pinterest

We use plugins of the social network Pinterest, which is operated by Pinterest Inc., 635 High Street, Palo Alto, CA, USA ("Pinterest"). The link to Pinterest's privacy policy can be found here: Privacy policy of Pinterest.

d) XING

We use plugins of the social network XING, which is operated by XING SE, Dammtorstraße 30, 20354 Hamburg, Germany ("XING"). You can find the link to XING's privacy policy here: Privacy policy of XING.

e) LinkedIn

We use plugins of the social network LinkedIn, which is operated by the LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The Link to LinkedIn's Privacy Policy can be found here: Privacy policy of LinkedIn.

7. YouTube

Our website uses plugins from the YouTube site operated by Google. The site is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit one of our pages equipped with a YouTube plug-in, a connection is established to the YouTube servers. The Youtube server will be informed which of our pages you have visited. If you are logged in to your YouTube account, you can allow YouTube to directly associate your surfing behavior with your personal profile. You can prevent this by logging out of your YouTube account. You can find more information about the handling of user data in YouTube's privacy policy.

8. Google Fonts

We use on our website external fonts of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). We have taken the greatest possible care to ensure that personal data is not passed on to Google. Nevertheless, we would like to offer you the opportunity to inform yourself about the handling of personal data in Google's data protection regulations and to provide an opt-out link deposited by Google.

9. Google reCAPTCHA

On our website we use "Google reCAPTCHA" ("reCAPTCHA"). This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").
With reCAPTCHA we check whether the data input into our contact form is done by a human being or by an automated program. For this purpose, reCAPTCHA automatically analyzes your usage behavior based on various characteristics as soon as you enter our website. In doing so, reCAPTCHA evaluates various information (e.g. your IP address, your length of stay on the website or your mouse movements). The data collected here will be forwarded to Google. The analyses by reCAPTCHA run completely in the background. You are not advised that an analysis is taking place.

Art. 6 para. 1 lit. f DS-GVO constitutes the necessary legal basis for this data processing. It is our legitimate interest to see that we must protect our online offers from abusive automated spying and from SPAM.

For more information about reCAPTCHA, please refer to Google's privacy policy and this link.

X. Rights of the data subject

If your personal data are processed, you are a data subject within the meaning of the GDPR. For this reason, you have the following rights as regards the Controller:

1. Right of access

You may request from the Controller a statement as to whether personal data concerning you are processed by us.

If such data are being processed, you may request from the Controller disclosure of the following information:

a)  the purpose of processing;

b)  the categories of personal data, which are processed;

c)  the recipients and/or the categories of recipients to whom the personal data at issue have been

disclosed or are still being disclosed;

d)  where possible, the envisaged period for which the personal data will be stored, or, if not possible,

the criteria used to determine that period;

e)  the existence of the right to rectification or erasure of personal data or restriction of processing of

personal data concerning the data subject or to object to such processing;

f)  the right to lodge a complaint with a supervisory authority;

g)  where the personal data are not collected from the data subject, any available information as to

their source;

h)  the existence of automated decision-making, including profiling, referred to in Article 22 (1) and

(4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.

You may also request information as to whether personal data concerning you have been transferred to a third country or to an international organization. If this is the case, you may request information on the appropriate guarantees connected with the transfer pursuant to Article 46 GDPR.

2. Right to rectification

You may request from the Controller the correction of incorrect personal data concerning you. While taking into account the purposes of the processing you may also request the completion of incomplete personal data, including by means of a supplementary declaration. The Controller must undertake the correction without delay.

3. Right to erasure (‘right to be forgotten’)

You may request the Controller to erase the personal data pertaining to you without delay and the Controller is obliged to erase these data without delay, provided that one of the following grounds applies:

a)  the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed;

b)  You withdraw your consent on which the processing pursuant to Article 6 (1) (a) or Article 9 (2) (a) GDPR relied and there are no other legal bases for the processing.

c)  You object to the processing pursuant to Article 21 (1) GDPR and there are no overriding legitimate grounds for the processing or you object to the processing pursuant to Article 21 (2) GDPR.

d)  Your personal data have been unlawfully processed.

e)  The personal data must be erased to comply with a legal obligation in the law of the European

Union or of its Member States, to which the Controller is subject;

f)  The personal data pertaining to you has been collected in relation to services offered by an

information society pursuant to Article 8 (1) GDPR.

Where the Controller has made the personal data public and is obliged pursuant to Article 17 (1) GDPR to erase the personal data, the Controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that the data subject has requested the erasure by such controllers of any links to, or copy or replication of, those personal data.

The right to erasure does not exist, if the processing is necessary:

a)  for exercising the right of freedom of expression and information;

b)  for compliance with a legal obligation which requires processing by Union or Member State law to

which the Controller is subject or for the performance of a task carried out in the public interest

or in the exercise of official authority vested in the Controller;

c)  for reasons of public interest in the area of public health in accordance with Article 9(2) (h) and (i)

as well as Article 9(3);

d)  for archiving purposes in the public interest, scientific or historical research purposes or statistical

purposes in accordance with Article 89(1) in so far as the right to erasure referred to above is likely

to render impossible or seriously impair the achievement of the objectives of that processing; or

e)  for the establishment, exercise or defense of legal claims.

4. Right to restriction of processing

You can request the Controller to restrict the processing of your personal data, if one of the following prerequisites exists:

a)  you have disputed the accuracy of your personal data during a period, which made it possible for the Controller to check the accuracy of your personal data;

b)  the processing is unlawful and you refuse erasure of your personal data and instead request that the use of your personal data be restricted;

c) the Controller no longer needs your personal data for the purposes of processing, but you need them to establish, exercise or defend legal claims, or

d) you have lodged an objection to the processing pursuant to Article 21 (1) GDPR and it has not yet been established whether the legitimate grounds of the Controller override your grounds.

Where the processing of your personal data has been restricted, such personal data shall, with the exception of storage, only be processed with your consent or for the establishment, exercise or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or of a Member State.

If you have obtained restriction of processing in accordance with the aforementioned prerequisites, you will be notified by the Controller before the restriction is suspended.

5. Right to information

If you have asserted the right to correction, erasure or restriction of processing against the Controller, the latter is obliged to notify this correction, erasure or restriction of processing to all the recipients, to whom the personal data pertaining to you have been disclosed, unless this proves impossible or is linked to disproportionate effort.

At your request the Controller must inform you of the identity of this recipient.

6. Right to data portability

You have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format. Likewise, you have the right to transmit those data to another controller without hindrance from the Controller to which the personal data have been provided, where

a)  the processing is based on consent pursuant to Article 6 (1) (a) or Article 9 (2) (a) or on a contract pursuant to Article 6 (1) (b);

b)  the processing is carried out by automated means.

Furthermore, in exercising this right you have the right to have the personal data transmitted directly from one controller to another, where technically feasible.

That right shall not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Controller.

Similarly, the right to data portability must not interfere with the rights and freedoms of other persons.

7. Right to register an objection

You have the right to object, on grounds relating to your particular situation, at any time to processing of personal data pertaining to you which is based on point (e) or (f) of Article 6 (1) (e) or (f) GDPR, including profiling based on those provisions.

We shall then cease to process your personal data, unless we can prove compelling legitimate grounds for the processing, which override your interests, rights and freedoms or the processing serves the purpose of the establishing, exercise or defense of legal claims.

If the personal data pertaining to you are processed for direct marketing purposes, you have the right to object at any time to processing of personal data pertaining to you for such marketing; This applies also to profiling, if it is connected with such direct advertising.

If you object to processing for the purposes of direct advertising, we shall no longer process your personal data for those purposes.

In the context of the use of information society services, and notwithstanding Directive 2002/58/EC, the data subject may exercise his or her right to object by automated means using technical specifications.

8. Right to withdraw the declaration of consent under the provisions of data protection law

You may at any time withdraw your declaration of consent under data protection law. The withdrawal of consent does not affect the legality of the processing carried out prior to the withdrawal.

9. Automated individual decision-making in individual cases including profiling

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.

This shall not apply if the decision:

a)  is necessary for entering into, or performance of, a contract between you and the Data Controller;

b)  is authorized by European Union or Member State law to which the Controller is subject and which also lays down suitable measures to safeguard your rights and freedoms and legitimate interests;

or

c)  is based on your explicit consent.

In the cases referred to in points (a) and (c), the Data Controller shall implement suitable measures to safeguard your rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the Controller, to express his or her point of view and to contest the decision.

Decisions referred to in paragraph 2 shall not be based on special categories of personal data referred to in Article 9 (1) GDPR, unless Article 9 (2) (a) or (g) applies and suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests are in place.

10. Right to lodge a complaint with a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data relating to you infringes the GDPR.

The supervisory authority with which the complaint has been lodged shall inform the complainant on the progress and the outcome of the complaint including the possibility of a judicial remedy pursuant to Article 78.

XI. Topicality and amendment of this Privacy Policy

This data privacy statement is currently valid with the status March 2019.

The further development of our website and its offers or amended legal provisions or pronounced case-law or official directives may make it necessary to amend this Privacy Policy. On our website you may access and print out the current version of our Privacy Policy as amended at any time on: www.medical-communications.de/datenschutz/